BLACK FRIDAY (2023)
A game-inspired theme for our product line. Below are the animated compositions I created.
Digital asset production.
Designer credit: Adam Rosenlund, Brad Moles, Stefanie McBride, Scott Carter
Photo/Video credit: Peter Epstein, Patrick Simmons, Mark Vance
Photo/Video credit: Peter Epstein, Patrick Simmons, Mark Vance
Teaser social share banner
Nutrition category animation
Supplement category animation
Fitness category animation
Alpha Brain® collection animation
Total Human® animation
Gameboy
Gameboy Animation
Gameboy animation
SEMI-ANNUAL 2023
Titles were made manually typesetting Norwester and Nexa into a varying-sized 'ransome-like' letters. Patterns and shapes were inspired by Saul Bass. Color was inspired by the book, "If You Give A Mouse A Cookie." Each product images was tumbled and distressed with love. The final touch was incorporating posed-hands.
Art direction. Toolkit production. Website asset production.
Designer credit: Brad Moles, Stefanie McBride, Scott Carter
Banner asset
The End
